Helix Collective Logo Design

The Helix Collective The logo design for the Helix Collective came about when Phil Popham (Executive and Artistic Director) and Dr. Sarah Robinson (Founding Member), approached High Arte about designing a logo for the Collective. When I asked what the Collective was, they directed me to their website where I learned:  Helix Collective is a Los Angeles-based…

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“The Prince” Book Jacket & Game Cover

High Arte was approached by a potential client interested in having a graphic design created that could be used as the basis for the cover of a book jacket and the cover of a video game. The client was considering publishing a new translation of Niccolò Machiavelli’s The Prince along with creating a video game that would be based on Machiavelli’s point of view of war and power politics.

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WalterFilm: Website – Blog – Newsletter – Marketing

WalterFilm.com is the website and online store for one of the world’s foremost dealers in vintage original movie posters, movie star photos, lobby cards, movie scripts & rare books and Hollywood movie memorabilia. In addition, it represents sub-specialties of theater and stage, African American cultural history, as well as LGBTQ film, stage, art, and social history.

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Teaching SEO At Reptacular Ranch

Teaching Search Engine Optimization (SEO) is not something you often associate with the outdoors, but a couple of weeks ago I (Bolen High) had the privilege of doing just that at Reptacular Ranch in Sylmar California to 50+ members of  the San Fernando Valley TuesdaysTogether chapter of The Rising Tide Society. As you will note…

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How Customers Decided Whether To Buy From Your Website

Sally’s finger hovered over the “Purchase” button. After hours of online sleuthing, she was pretty sure the green chair would complete her living room. It was the style and color she wanted, home delivery was guaranteed within three days, she had money in the bank to pay for it, and both the website and this…

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Five Reasons To Hire A Professional Graphic Designer

The computer is the “Industrial Revolution” of the 21st Century. It has changed the way we work, play, communicate and go about our business. It has also significantly changed the business of graphic and Web design –– given designers amazing tools that make their work easier and faster but it has also resulted in the…

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Color In Branding & Marketing

Color – An Essential Element in Any Design As a graphic and web designer the use of color is one of my most important and powerful tools. Life is color and it’s important to understand what a significant role it plays in how people view you, your company and your products. The following is an excellent blog…

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